1. Introduction
This Advertising Policy explains how The Points Party LLC ("The Points Party," "we," "us," or "our") displays advertisements on our website, applications, and services (collectively, the "Services"), and how we use advertising technologies.
This Advertising Policy should be read in conjunction with our Privacy Policy and Terms of Service.
2. Types of Advertising
2.1 Display Advertising
We display advertisements on our Services in various formats, including banner ads, interstitial ads, native ads, and video ads.
2.2 Affiliate Marketing
We participate in affiliate marketing programs, which means we may earn commissions when you click on or make purchases through links on our Services to third-party websites or services. These affiliate links may be included in our content, product reviews, comparisons, or dedicated promotional materials.
2.3 Sponsored Content
We may publish sponsored content on our Services. Sponsored content is content that is created in partnership with or on behalf of an advertiser. All sponsored content is clearly labeled as such.
2.4 Email Marketing
We may send promotional emails containing advertisements for our own Services or third-party products and services. You can opt out of receiving marketing emails by following the unsubscribe instructions included in each email.
3. Advertising Technologies
3.1 Cookies and Similar Technologies
We and our advertising partners use cookies, web beacons, pixel tags, and similar technologies to deliver relevant advertisements to you and to understand the effectiveness of our advertising. For more information about cookies and how to manage them, please refer to our Privacy Policy.
3.2 Interest-Based Advertising
We and our advertising partners may collect information about your activities on our Services and other websites to provide you with interest-based advertising. Interest-based advertising, also known as online behavioral advertising, uses information about your online activities to predict your preferences and show you ads that are more likely to be of interest to you.
3.3 Cross-Device Tracking
We and our advertising partners may use cross-device tracking to deliver and measure ads across multiple devices that you use. Cross-device tracking refers to the practice of tracking your activities across multiple devices (such as your phone, tablet, and computer) and linking these activities to a single user profile.
4. Advertising Partners
We work with various third-party advertising partners to deliver advertisements on our Services and to track the performance of those advertisements. These partners may collect information about your online activities over time and across different websites and services.
Our advertising partners may include advertising networks, data analytics providers, and social media platforms. These partners may use cookies and similar technologies to collect information about your interactions with our Services and other websites and applications.
5. Your Advertising Choices
5.1 Opting Out of Interest-Based Advertising
You can opt out of interest-based advertising by:
- Browser Settings: Adjusting your browser settings to refuse cookies or to indicate when a cookie is being set.
- Device Settings: Using the advertising privacy settings on your mobile device (such as "Limit Ad Tracking" on iOS or "Opt out of Ads Personalization" on Android).
- Ad Industry Tools:
- Visiting the Digital Advertising Alliance (DAA) consumer choice page at www.aboutads.info/choices
- Visiting the Network Advertising Initiative (NAI) opt-out page at www.networkadvertising.org/choices
- For EU residents, visiting the European Interactive Digital Advertising Alliance (EDAA) opt-out page at www.youronlinechoices.eu
5.2 Opting Out of Email Marketing
You can opt out of receiving marketing emails from us by following the unsubscribe instructions included in each email or by contacting us directly.
5.3 Do Not Track
Some browsers have a "Do Not Track" feature that signals to websites that you do not want to have your online activities tracked. Given the lack of industry standard for responding to "Do Not Track" signals, we currently do not respond to them. However, you can use the other methods described in this policy to control the collection and use of your information.
6. Advertising Disclosures
6.1 Affiliate Links
We may earn commissions when you click on or make purchases through affiliate links on our Services. These commissions do not affect the price you pay for products or services. All affiliate links are disclosed with language such as "affiliate link," "sponsored link," or similar terminology.
6.2 Sponsored Content
All sponsored content on our Services is clearly labeled as "Sponsored," "Promoted," "Advertisement," or similar terminology.
6.3 Credit Card and Financial Product Advertising
When we feature credit cards or other financial products on our Services:
- We disclose our relationships with the companies that offer these products.
- We may receive compensation when you are approved for certain products through our Services.
- Our editorial content and product recommendations are based on our independent research and evaluations.
- Compensation may influence the placement or visibility of products on our Services, but it does not affect our editorial opinions or ratings.
7. Advertising Standards
We strive to maintain high standards for all advertisements on our Services:
- We reserve the right to reject or remove any advertisement for any reason, at our sole discretion.
- Advertisements must be accurate, truthful, and not misleading.
- Advertisements must comply with all applicable laws, regulations, and industry standards.
- Advertisements must not contain offensive, inappropriate, or harmful content.
- Advertisements must respect intellectual property rights and not infringe on third-party rights.
8. Changes to This Advertising Policy
We may update this Advertising Policy from time to time to reflect changes in our advertising practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated Advertising Policy on this page and updating the "Last Updated" date. Your continued use of our Services after the revised Advertising Policy has been posted indicates your acknowledgment of and consent to the updated terms.
9. Contact Us
If you have any questions or concerns about this Advertising Policy or our advertising practices, please contact us at:
- Email: advertising@thepointsparty.com
- Postal Address: 9121 Atlanta Ave #1051 Huntington Beach, CA 92646
10. Additional Resources
For more information about online advertising and your privacy choices, you may visit:
- Federal Trade Commission: Online Advertising and Marketing
- Digital Advertising Alliance Consumer Choice Page
- Network Advertising Initiative